The Polish discount retailer Pepco plans to open its first four stores in Ukraine — in Kyiv, Chernivtsi, Mukachevo and Ternopil. The company has announced that its entry into the Ukrainian market is scheduled for the second half of 2026. Pepco is already preparing its retail outlets for the launch, adapting its operational processes and recruiting staff.
Briefly about the main points
- The first Pepco shops are set to open in four Ukrainian cities.
- The network is scheduled to go live in the second half of 2026.
- The company is setting up retail outlets and adapting its operational processes.
- Job vacancies for the Ukrainian team are posted on Robota.ua.
- The Pepco Group operates more than 4,000 shops in 18 countries.
Four cities to launch the network
Pepco has identified Kyiv, Chernivtsi, Mukachevo and Ternopil as the first cities in which to launch its network in Ukraine. The company described the selection of these locations as the next stage in its preparations to operate in this new market.
Country Manager, Pepco Ukraine Arsen Starchenko He said that the retailer is preparing its shops for opening, adapting its operational processes to local conditions and gradually building up its Ukrainian team. The company has also announced that it is recruiting staff in each of the four cities.
Recruitment has already begun
Pepco publishes its job vacancies on its official page on Robota.ua. The recruitment process takes place alongside the preparation of retail outlets.
To operate in Ukraine, Pepco has registered Pepco Ukraine LLC. According to OpenDataBot, the company was incorporated on 18 May 2026.
What is the Pepco model based on?
Pepco was founded in Poland 22 years ago and is part of the Pepco Group, whose shares are listed on the Warsaw Stock Exchange. The retailer’s business model combines a wide range of homewares, clothing and toys with affordable prices and a mass-market store format.
According to the company, the group has over 4,000 shops in 18 European countries and serves around 36 million customers every month. In 2025, Pepco Group’s revenue rose by 8.7% to €4.5 billion, whilst net profit increased by 19.7% to €219 million.
Expanding the group into new markets
Ukraine will be one of the focus areas for Pepco’s further expansion in Central and Eastern Europe. The company also has plans to open shops in North Macedonia in 2026.
The first four Ukrainian sites will enable the network to begin operations immediately in the capital and three regional cities.
