An autumn shower breaks out in the middle of the working day, and within an hour the shop is sold out of the bright, compact umbrellas that had been sitting untouched in the basket that morning. A shopper doesn’t scrutinise the frame; she picks whatever catches her eye and fits in her bag. That’s why the stock is selected based on the print, size and presentation.
The figures below are taken from the wholesale catalogue Zonttop, which can be found at the following address https://zonttop.in.ua/parasolki-zhinochi-optom, and they show what a typical range consists of. If you’re currently putting together a wholesale collection of women’s umbrellas for the autumn, start with the prints.
The print as the buyer’s main deciding factor
Women choose their umbrellas based on appearance. The largest number of models feature floral prints and botanical patterns – 37 in total – followed by abstract designs, with 32 options. There are 15 models with «countries and cities» prints, just 5 with polka dots, and 18 plain ones with no patterns at all. Flowers and abstract designs form the core of the range, whilst polka dots and cityscapes serve as accents; plain umbrellas are best chosen as a neutral accompaniment to a dress or coat.
What size of umbrella fits comfortably in a handbag?
There are 106 folding models, and almost all of them have three folds. The most common length when folded is 32 cm, which is specified for 50 models. At this length, the umbrella fits into a medium-sized bag alongside a wallet. Even more compact is the Toprain pocket-sized mechanical mini-umbrella in a case, which measures 19 cm when folded and weighs 250 g.
Mechanical, semi-automatic and automatic watches in the women’s range
The types of action are unevenly distributed: 84 semi-automatic, 24 automatic, and just 10 manual. Semi-automatic models form the core of the range; a few automatic models are included for those who value the convenience of one-handed opening, whilst the mechanical models remain the simplest option.
The opening mechanism also affects the unit price, so the mechanical SL with a polka-dot pattern and the Frei Regen automatic model with a city print should be compared separately, rather than in the same line of the quotation. The canopy is mostly made of polyester; there are 85 such models, whilst satin and jacquard are rare, with just three models each.
Gift wrapping and add-ons that increase the bill
Umbrellas make popular gifts, and that’s where the packaging comes into its own. The Rain Flower automatic umbrella, featuring a floral print, comes with gift packaging and a handkerchief, and is made in Turkey. This model requires no separate wrapping and looks like a ready-made gift right off the shelf.
Gift wrapping is also available for the Frei Regen 9-rib umbrella with a floral print. The handkerchief included in the Rain Flower set gives the shop a reason to charge a higher price than for an umbrella without any extras.
How to compare offers in the catalogue
Most of the models – 87, to be precise – were made in Hungary, whilst others come from Turkey, China and Japan. Standing side by side are a Chinese mechanical umbrella featuring a cherry blossom branch and an 8-spoke semi-automatic SL umbrella with a polka-dot pattern, clearly illustrating how the mechanism and print differ between models that serve a similar purpose.
The product details show the price per set and per item, so it’s best to compare prices per item. When deciding where to buy women’s umbrellas wholesale at the best value, compare models with the same mechanism and size.
Before confirming your order, please check three things:
- The size when folded – after all, the difference between 19 and 32 cm determines whether the umbrella will fit into a small handbag.
- What’s included – in other words, whether it comes with a case and a handkerchief – as this determines whether the model is suitable for sale as a gift.
- The mechanism and the dome, as both the cost and the suitability of a particular model depend on the type of opening mechanism and the material of the dome.
The most practical way to start is with a trial batch comprising several prints, two sizes and two mechanisms. After the first few rains, restock whatever sold out first. That way, buying women’s umbrellas in bulk stops being a gamble and becomes a predictable purchase.
